La conversion du visiteur en client sur internet
- Author
- ALCIM, A1
Association Information et Management. (AIM), France (Funder/Sponsor)
[1] IRG, Université Paris 12, Créteil, France - Conference title
- Colloque de l'Association Information et Management
- Conference name
- Colloque de l'Association Information et Management (8 ; Grenoble 2003-05-21)
- Source
La conversion du visiteur en client sur internet. 2003, 8 p., ref : 2 p
- Document type
- Conference Paper
- Language
- French
- Keyword (fr)
- COMPORTEMENT D'ACHAT COMPORTEMENT DU CONSOMMATEUR MARKETING SITE WEB VENTE GENERAL
- Keyword (en)
- BUYING BEHAVIOUR CONSUMER BEHAVIOUR MARKETING WEB SITE SALE GENERAL
- Keyword (es)
- COMPORTAMIENTO DE COMPRA COMPORTAMIENTO DEL CONSUMIDOR MARKETING VENTA GENERAL
- Classification
- Francis
- 616 Doge / Company management / 616-3 Marketing
- Discipline
- Corporate management
- Origin
- DOGE
- Database
- FRANCIS
- INIST identifier
- 15347627
Sauf mention contraire ci-dessus, le contenu de cette notice bibliographique peut être utilisé dans le cadre d’une licence CC BY 4.0 Inist-CNRS / Unless otherwise stated above, the content of this bibliographic record may be used under a CC BY 4.0 licence by Inist-CNRS / A menos que se haya señalado antes, el contenido de este registro bibliográfico puede ser utilizado al amparo de una licencia CC BY 4.0 Inist-CNRS
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Panist access
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Istex access
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Europe PubMed Central access
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Base Search access
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arXiv access
