Strategic manipulation of internet opinion forums : Implications for consumers and firms
- Author
- DELLAROCAS, Chrysanthos1
[1] R. H. Smith School of Business, University of Maryland, 4341 Van Munching Hall, College Park, Maryland 20742, United States - Source
Management science. 2006, Vol 52, Num 10, pp 1577-1593, 17 p ; ref : 29 ref
- CODEN
- MSCIAM
- ISSN
- 0025-1909
- Scientific domain
- Control theory, operational research; Management economics
- Publisher
- Institute for Operations Research and the Management Sciences, Linthicum, MD
- Publication country
- United States
- Document type
- Article
- Language
- English
- Author keyword
- electronic commerce manipulation online product reviews word of mouth
- Keyword (fr)
- Commerce électronique Fonction coût Fonction gain Internet Rentabilité Stratégie entreprise Surplus Technologie information Forum opinion Produit en ligne Valeur information
- Keyword (en)
- Electronic trade Cost function Payoff function Internet Profitability Firm strategy Surplus Information technology Information value
- Keyword (es)
- Comercio electronico Función coste Función ganancia Internet Rentabilidad Estrategia empresa Surplus Tecnología información Valor información
- Classification
- Pascal
- 001 Exact sciences and technology / 001D Applied sciences / 001D01 Operational research. Management science / 001D01A Operational research and scientific management / 001D01A14 Firm modelling
- Pascal
- 001 Exact sciences and technology / 001D Applied sciences / 001D04 Telecommunications and information theory / 001D04B Telecommunications / 001D04B03 Teleprocessing networks. Isdn
- Discipline
- Operational research. Management Telecommunications and information theory
- Origin
- Inist-CNRS
- Database
- PASCAL
- INIST identifier
- 18194014
Sauf mention contraire ci-dessus, le contenu de cette notice bibliographique peut être utilisé dans le cadre d’une licence CC BY 4.0 Inist-CNRS / Unless otherwise stated above, the content of this bibliographic record may be used under a CC BY 4.0 licence by Inist-CNRS / A menos que se haya señalado antes, el contenido de este registro bibliográfico puede ser utilizado al amparo de una licencia CC BY 4.0 Inist-CNRS
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DOI
10.1287/mnsc.1060.0567 
https://dx.doi.org/10.1287/mnsc.1060.0567
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