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Multiple categorizations of products: cognitive modeling of customers through social media data mining : Convergence and Ubiquitous ComputingSONG, Gil-Young; YOUNGJOON CHEON; KIHWANG LEE et al.Personal and ubiquitous computing (Print). 2014, Vol 18, Num 6, pp 1387-1403, issn 1617-4909, 17 p.Article