Context and antecedents of information utility at the R&D/marketing interface
- Author
- MOENAERT, R. K; SOUDER, W. E
Center for the Management of Science and Technology, University of Alabama in Huntsville, Huntsville, Alabama 35899, United States
Centrum voor Bedrijfs economie, Free University of Brussels, Pleinlaan 2, 1050 Brussels, Belgium
Delft University of Technology, Netherlands - Source
Management science. 1996, Vol 42, Num 11, pp 1592-1610 ; ref : 2 p.1/2
- CODEN
- MSCIAM
- ISSN
- 0025-1909
- Scientific domain
- Control theory, operational research; Management economics
- Publisher
- Institute for Operations Research and the Management Sciences, Linthicum, MD
- Publication country
- United States
- Document type
- Article
- Language
- English
- Keyword (fr)
- Commercialisation Communication information Gestion projet Matrice corrélation Mesure information Modèle théorique Questionnaire Recherche développement Information extrafonctionnelle
- Keyword (en)
- Marketing Information communication Project management Correlation matrix Information measure Theoretical model Questionnaire Research and development
- Keyword (es)
- Comercialización Comunicación información Organización proyecto Matriz correlación Medida información Modelo teórico Cuestionario Investigación desarrollo
- Classification
- Pascal
- 001 Exact sciences and technology / 001D Applied sciences / 001D01 Operational research. Management science / 001D01A Operational research and scientific management / 001D01A14 Firm modelling
- Discipline
- Operational research. Management
- Origin
- Inist-CNRS
- Database
- PASCAL
- INIST identifier
- 2522618
Sauf mention contraire ci-dessus, le contenu de cette notice bibliographique peut être utilisé dans le cadre d’une licence CC BY 4.0 Inist-CNRS / Unless otherwise stated above, the content of this bibliographic record may be used under a CC BY 4.0 licence by Inist-CNRS / A menos que se haya señalado antes, el contenido de este registro bibliográfico puede ser utilizado al amparo de una licencia CC BY 4.0 Inist-CNRS
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DOI
10.1287/mnsc.42.11.1592 
https://dx.doi.org/10.1287/mnsc.42.11.1592
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