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Context and antecedents of information utility at the R&D/marketing interface

Author
MOENAERT, R. K; SOUDER, W. E
Center for the Management of Science and Technology, University of Alabama in Huntsville, Huntsville, Alabama 35899, United States
Centrum voor Bedrijfs economie, Free University of Brussels, Pleinlaan 2, 1050 Brussels, Belgium
Delft University of Technology, Netherlands
Source

Management science. 1996, Vol 42, Num 11, pp 1592-1610 ; ref : 2 p.1/2

CODEN
MSCIAM
ISSN
0025-1909
Scientific domain
Control theory, operational research; Management economics
Publisher
Institute for Operations Research and the Management Sciences, Linthicum, MD
Publication country
United States
Document type
Article
Language
English
Keyword (fr)
Commercialisation Communication information Gestion projet Matrice corrélation Mesure information Modèle théorique Questionnaire Recherche développement Information extrafonctionnelle
Keyword (en)
Marketing Information communication Project management Correlation matrix Information measure Theoretical model Questionnaire Research and development
Keyword (es)
Comercialización Comunicación información Organización proyecto Matriz correlación Medida información Modelo teórico Cuestionario Investigación desarrollo
Classification
Pascal
001 Exact sciences and technology / 001D Applied sciences / 001D01 Operational research. Management science / 001D01A Operational research and scientific management / 001D01A14 Firm modelling

Discipline
Operational research. Management
Origin
Inist-CNRS
Database
PASCAL
INIST identifier
2522618

Sauf mention contraire ci-dessus, le contenu de cette notice bibliographique peut être utilisé dans le cadre d’une licence CC BY 4.0 Inist-CNRS / Unless otherwise stated above, the content of this bibliographic record may be used under a CC BY 4.0 licence by Inist-CNRS / A menos que se haya señalado antes, el contenido de este registro bibliográfico puede ser utilizado al amparo de una licencia CC BY 4.0 Inist-CNRS

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