The Influence of Corporate Social Media on Firm Level Strategic Decision Making: A Preliminary Exploration
- Author
- VENKATARAMAN, S1 ; DAS, Ranjan2
[1] IIM Calcutta, Calcutta, India
[2] Faculty of Strategic Management, IIM Calcutta, Calcutta, India - Issue title
- SPECIAL ISSUE ON M2BUS: METHODS AND TOOLS FOR MARKETING AND BUSINESS STRATEGIES ON SOCIAL NETWORKS
- Author (monograph)
- FERRI, Fernando (Editor)1 ; GRIFONI, Patrizia (Editor)1 ; D'ANDREA, Alessia (Editor)1
[1] National Research Council - Institute for Research on Population and Social Policies, Rome, Italy - Source
International journal of e-business research. 2013, Vol 9, Num 1, pp 1-20, 20 p ; ref : 4 p.1/4
- ISSN
- 1548-1131
- Scientific domain
- Computer science
- Publisher
- IGI Global, Hershey, PA
- Publication country
- United States
- Document type
- Article
- Language
- English
- Author keyword
- Knowledge Integration New Media Social Media Strategic Decision Making Strategy Process
- Keyword (fr)
- Commercialisation Effet environnement Facteur milieu Innovation Interaction sociale Intégration information Modélisation Prise de décision Réseau social Ingénierie connaissances
- Keyword (en)
- Marketing Environmental effect Environmental factor Innovation Social interaction Information integration Modeling Decision making Social network Knowledge engineering
- Keyword (es)
- Comercialización Efecto medio ambiente Factor medio Innovación Interacción social Integración información Modelización Toma decision Red social Ingeniería del conocimiento
- Classification
- Pascal
- 001 Exact sciences and technology / 001D Applied sciences / 001D02 Computer science; control theory; systems / 001D02B Software / 001D02B04 Computer systems and distributed systems. User interface
- Pascal
- 001 Exact sciences and technology / 001D Applied sciences / 001D02 Computer science; control theory; systems / 001D02B Software / 001D02B07 Memory organisation. Data processing / 001D02B07D Information systems. Data bases
- Pascal
- 001 Exact sciences and technology / 001D Applied sciences / 001D02 Computer science; control theory; systems / 001D02C Artificial intelligence / 001D02C02 Learning and adaptive systems
- Discipline
- Computer science : theoretical automation and systems
- Origin
- Inist-CNRS
- Database
- PASCAL
- INIST identifier
- 27561996
Sauf mention contraire ci-dessus, le contenu de cette notice bibliographique peut être utilisé dans le cadre d’une licence CC BY 4.0 Inist-CNRS / Unless otherwise stated above, the content of this bibliographic record may be used under a CC BY 4.0 licence by Inist-CNRS / A menos que se haya señalado antes, el contenido de este registro bibliográfico puede ser utilizado al amparo de una licencia CC BY 4.0 Inist-CNRS
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DOI
10.4018/jebr.2013010101 
https://dx.doi.org/10.4018/jebr.2013010101
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